Our Story
The ABG Event Venue is more than just an event space — it’s a story built on hard work, family values, and a lifelong passion for serving the Fresno community.
Owner Amparo Gutierrez began her journey after coming to the United States from Guadalajara, Jalisco in 1980. Like many families pursuing opportunity, she started working in the grape fields, learning the value of dedication, perseverance, and community. Over time, she transitioned into the Customer Service Industry, where she spent more than 30 years building strong relationships and developing a deep understanding of what it means to truly care for people.
Owner - Amparo Gutierrez
In 2001, Amparo opened Party Co & Bridal, located on Kings Canyon and Chestnut. Through her business, she provided flowers, custom recuerditos, formal dresses, and professional video and photography services for countless celebrations across Fresno. Her passion for helping families celebrate life’s biggest moments naturally led to the next chapter.
In 2015, she purchased her first event venue — formerly known as Triple X Fraternity — which has since been transformed into The ABG Event Venue, a welcoming and elegant space designed to bring people together.
Today, ABG is proudly a family-operated facility, built on years of experience in events, hospitality, and community service. Our team takes pride in creating unforgettable celebrations where every guest feels welcomed and every event is treated with care.
Our Mission
Our mission at The ABG Event Venue is to provide a welcoming, elegant, and professionally managed space where families and organizations can celebrate life’s most meaningful moments. We are committed to delivering quality service, personalized experiences, and a stress-free planning process so every event becomes a cherished memory.
Our Passion
What drives us is simple — bringing people together. We believe every celebration deserves attention, creativity, and heart. From weddings and quinceañeras to birthdays, corporate events, and celebrations of life, our passion is turning visions into reality and creating experiences that guests will remember for years to come.
As a family-owned venue rooted in Fresno, we understand the importance of culture, tradition, and community. Every event we host reflects our dedication to excellence, respect, and genuine hospitality.